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Good morning, beautiful MySA family. As our network continues to grow, so do our community outreach programs. Today is an important day for our team, with two divisions working on the ground to expand the work we are doing. Team 1 is focusing on expanding our formal partnership with ImpactSA. We are very excited about the initiatives currently being developed and look forward to sharing them with you as these programs become public. Team 2 will be working with several organizations across South Africa as we continue preparing the next phase of our community outreach expansion. Our focus remains the same — to reach more communities and create meaningful, long-term impact. At the same time, we would also like to welcome all the new businesses that have recently joined the MySA network. As our team prepares their formal integration onto the platform, we are excited to soon showcase their products and services to the entire MySA community. In the meantime, we encourage everyone to show their support. Take a moment to follow the new pages being added and support the local entrepreneurs and businesses who are making the effort to support their communities and grow with us. Together we continue building something meaningful for South Africa. #ImpactSA #MySA

Good morning MySA family. This week is shaping up to be an exciting one for all of us. There is so much happening behind the scenes, and we are looking forward to sharing the many changes and announcements with you as everything begins to unfold. As a growing network, we strongly believe that success means very little if we do not give back. That is why a major focus for us this week will be expanding our programs to reach and support more communities in need. Our goal is not just to create short-term assistance, but to establish long-term infrastructure that allows our collective efforts to make a lasting difference. Every action—no matter how big or small—can contribute to building positive change that continues to benefit communities well into the future. Together, we are not just building a network. We are building a movement that turns opportunity into impact. #ImpactSA #MySA

This Is Why We Built MySA Yesterday I spoke to a small business owner. Fourteen years in business. Twelve thousand followers online. And his latest post reached less than 300 people. He asked me something that stuck with me: “Domenico, must I now pay just so the people who already follow me can see my post?” He wasn’t angry. He was tired. And that’s when it hit me again. South Africa is full of people who wake up early. Who work late. Who hustle. Who sacrifice. Who build something from nothing. But online? We rent space. We don’t own the ground we stand on. Our businesses grow… until an algorithm changes. Our reach drops… unless we pay more. Our data leaves the country. Our money leaves the country. And we are told this is “just how it works.” No. It doesn’t have to work like that. I didn’t build MySA because I was bored. I didn’t build it because I wanted another app. I built it because I was tired of watching local businesses fight for oxygen in a room they don’t control. MySA is not about competing with global platforms. It’s about building something of our own. A place where: • Verified users are real people • Verified businesses are real businesses • Support stays local • Engagement means something • Your effort isn’t filtered into silence When you join MySA, you are not just creating a profile. You are choosing to support a local digital economy. When you verify your business, you are not just getting a badge. You are telling customers: “I am real. I stand behind my name.” When you review a local company, share their post, or support their service, you are not just scrolling. You are strengthening your own community. Every country protects what matters to it. Why shouldn’t we protect our digital space too? This is bigger than social media. This is about dignity. This is about visibility. This is about ownership. This is about South Africans backing South Africans. We cannot complain about global control while refusing to support local solutions. We cannot ask for change while staying comfortable in systems that don’t serve us. MySA is not perfect. It is growing. And growth takes people who believe in building, not just consuming. So the question is simple: Will you watch from the sidelines… Or will you stand up and be part of building something South Africa can call its own? Let’s build this properly. Together. #ImpactSA #MySA

CALLING ALL SALES ENTREPRENEURS ACROSS SOUTH AFRICA If you are building a business — whether you sell Annique, Avon, Revlon, cookware, home essentials, handmade products, health items, fashion, beauty, gifts or anything in between — this message is for you. Across South Africa, thousands of hardworking entrepreneurs are selling quality products every day. The problem is not effort. The problem is visibility. If people don’t know who you are or where you operate, they cannot support you. That means: • Missed sales • Missed exposure • Missed growth We are looking to connect with sales entrepreneurs in every town, suburb and province. Not next year. Not someday. Now. Introduce yourself in the comments: • Your Name • Your Town / Area / Province • What you sell • Do you deliver locally or nationwide? Let people see you. South Africa’s entrepreneurial spirit is strong — but too many businesses remain invisible outside their immediate circles. It’s time to change that. Whether you sell: • Skincare and cosmetics • Perfumes and beauty products • Cookware and kitchen essentials • Homemade treats • Clothing and accessories • Health and wellness products • Cleaning supplies • Handmade gifts and crafts • Or any other product or service This is your opportunity to step forward. Growth does not begin with advertising budgets. It begins with participation. It begins with visibility. It begins with connection. Comment below and tell South Africa who you are and what you offer. Let’s create exposure that turns into real opportunity. #ImpactSA #MySA #PointRewards

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As this day unfolds and we stand united to bring change, we want to thank everyone who took the time and effort to work with us in building something for the future. Your actions will be helping millions of people even without you knowing their names. Thank you for being the light in their darkness. May you have a blessed Sunday